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Mergers. Acquisitions. Operations.

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Wheel Pros

Logistics & Distribution · Corporate Divestiture · Acquired in April 2008

International supplier of branded custom wheels, performance tires, and related accessories for cars, SUVs, and light trucks.

Platinum Equity Portfolio Company Wheel Pros turning wheel.

Key facts:

  • Over 20 distribution and sales offices worldwide.
  • Brands include American Racing; Dale Earnhardt, Jr.; and Carroll Shelby.
  • Serves 25,000 customers in 30 countries across six continents.
“Under Platinum, Wheel Pros customers have access to a larger distribution network, and many more product choices that represent the best, most desirable brands in the industry.” —Randy White, CEO, WHEEL PROS
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