Platinum Equity
Mergers. Acquisitions. Operations.

Mergers. Acquisitions. Operations.


Software & Data Services • Private Transaction • Acquired in December 2019

A provider of technology-driven, digital performance marketing solutions to drive lead generation and end-to-end customer acquisition.

Platinum Equity's portfolio at work includes, Centerfield, a technology-driven marketing and customer acquisition company.


  • Acquired Centerfield from founders and other investors in December 2019.  
  • Founded in 2011, Centerfield serves leading global brands in residential services, telecommunications, business services, education and other verticals. 
  • Centerfield's proprietary technology platform, Dugout, and leading consumer guides engage with in-market consumers to optimize and enable purchasing decisions. 
  • The company is headquartered in Los Angeles with offices in Boston, New York, South Florida, Kingston and Montego Bay.


  • Further penetrate existing markets, expand into new ones and continue investing in Centerfield’s world-class technology platform, Dugout.
  • Pursue synergistic add-on acquisitions.



Platinum Equity Acquires Marketing Technology Platform Centerfield, Completes Add-on Acquisition of Digital Ventures »



updated 3/20




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