Platinum Equity
Mergers. Acquisitions. Operations.

Mergers. Acquisitions. Operations.

Four Winns Debuts 2012 Product Line

Article · August 10, 2011


North American and international boat dealers and distributor retailers got their first look at the new 2012 Four Winns line this week at the Four Winns dealer conference. The company's segment-redefining 20-foot-and-above models headlined the event, four brand-new models were presented, and many models across the line saw refinements.

"We are aggressively attacking the recreational segment in order to bring a distinctive level of separation between Four Winns and our competitors," said Roch Lambert, Group President of Rec Boat Holdings, a subsidiary of PBH Marine Group of which Four Winns is a component. "This year's line-up is a direct hit and creates a powerful reason for consumers to choose a Four Winns boat."

Design and engineering changes are the most apparent for the 2012 Four Winns line. Increased cockpit space, distinguishing lines, and attractive package features as well as aggressive pricing are all part of Four Winns 2012 line.

Throughout the summer, an early release model of a 2012 Four Winns H200 boat was featured in conjunction with the Discover Boating Initiative sponsored by the National Marine Manufacturer's Association
Four Winns was acquired by Platinum Equity in February 2010 as part of the Genmar bankruptcy. Along with Four Winns, recreational boat lines Ranger, Glastron, Wellcraft, Triton, and Stratos are all part of PBH Marine Group.

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