Add-On Acquisition in Seven Months Further Strengthens BlueLine's Presence in
HOUSTON, TX-- April 03, 2015 - BlueLine Rental, a
full-service equipment rental company, today announced it has acquired Area
Equipment LLC, a rental company in Cheasapeake, VA that serves customers in the
industrial and non-residential construction markets. Terms of the transaction
were not disclosed.
"Area Rental is a good strategic fit for BlueLine that will bolster our
fleet and create an even stronger platform for us in the Mid-Atlantic
region," said BlueLine CEO Phil Hobson. "Area has a well-deserved
reputation for reliability and customer service, which is a credit to the
founders of the business and all the people who have made Area such a
Hobson said Sean Jennings and JT Sutton, who founded Area in 2006, are
expected to stay on with BlueLine in regional management roles.
BlueLine is owned by Platinum Equity, which acquired the business in January
2014. The Area acquisition marks the third add-on investment BlueLine has made
under Platinum Equity's ownership.
"As we continue delivering on our promise to help BlueLine grow, we are
also working closely with the management team to seamlessly integrate each new
location into the BlueLine network," said Platinum Equity Partner Louis
Samson. "All three of the recent add-on acquisitions are very
complementary, present immediate synergies, and strengthen our mix of equipment
In September 2014 BlueLine acquired JustRuss Rental Inc., a full-service
equipment rental company with three locations in Alabama, which expanded
BlueLine's footprint in the Southeast United States. In February 2015, BlueLine
acquired Trico Equipment, Inc., a rental company specialized in aerial lift
equipment with locations in New Jersey, Pennsylvania, Maryland and Texas.
About BlueLine Rental
BlueLine Rental is
one of the largest providers of rental equipment services in North America,
offering comprehensive lines of earthmoving, aerial and other construction
equipment to service its customer base across multiple end markets, including
the industrial, energy, infrastructure, nonresidential and residential
construction, and non-construction markets. For more information about BlueLine
Rental, visit www.bluelinerental.com or call 888-899-8658.